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The business and marketing environment /

Palmer, Adrian.

The business and marketing environment / Adrian Palmer and Bob Hartley. - 2nd ed. - London ; New York : McGraw-Hill, c1996. - xiii, 340 p. : ill. ; 25 cm.

Includes bibliographical references and indexes.

0077092627 (pbk : alk. paper)

96019556


Marketing.--BBA
Export marketing.
Organizational effectiveness.
Marketing research.

HF5415 / .P234 1996

658.8


Last Updated Oct 16, 2019.
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