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Business communication today /

Bovée, Courtland L.,

Business communication today / Courtland L. Bovée; John V. Thill, Roshan Lal Raina - 14th ed. - New Jersey: Pearson Education, c2018. - xlvii, 688p. : ills., portraits, charts; 25 cm.

Includes index.

Understanding the foundations of business communication --
Achieving success through effective business communication --
Communicating in teams and mastering listening and nonverbal communication skills --
Communicating in a world of diversity --
Applying the three-step writing process --
Planning business messages --
Writing business messages --
Completing business messages --
Crafting brief messages --
Crafting messages for electronic media --
Writing routine and positive messages --
Writing negative messages --
Writing persuasive messages --
Supporting messages with quality information --
Finding, evaluating, and processing information --
Designing visual communication --
Planning, writing, and completing reports and proposals --
Planning reports and proposals --
Writing reports and proposals --
Completing reports and proposals --
Designing and delivering oral and online presentations --
Creating and delivering oral and online presentations --
Enhancing presentations with slides and other visuals --
Writing employment messages and interviewing for jobs --
Building careers and writing résumés --
Interviewing for employment and following up --
Appendix A: format and layout of business documents --
Appendix B: documentation of report sources --
Appendix C: correction symbols --
Video guide --
Handbook of grammar, mechanics, and usage.

9780135891612 (pbk.)

2019016486


Business communication--United States--Case studies.
Communication in organizations--United States--Case studies.

HF5718 / .B66 2021

658.45 / B783b


Last Updated Oct 16, 2019.
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