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The marketer's handbook : (Record no. 5739)

MARC details
000 -LEADER
fixed length control field 01015nac a2200289 a 4500
001 - CONTROL NUMBER
control field 991022148207507026
003 - CONTROL NUMBER IDENTIFIER
control field BD-DhGUBL
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20260127154924.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 270126t2011 enka ob 001 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9786613405098
040 ## - CATALOGING SOURCE
Original cataloging agency MiAaPQ
Language of cataloging eng
Transcribing agency BD-DhGUBL
Modifying agency MiAaPQ
-- BD-DhGUBL
082 0# - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Edition number 22
Item number Y839m
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Young, Laurie,
Dates associated with a name 1955-
245 14 - TITLE STATEMENT
Title The marketer's handbook :
Remainder of title reassessing marketing techniques for modern business /
Statement of responsibility, etc Laurie Young.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Chichester, U.K :
Name of publisher, distributor, etc Wiley,
Date of publication, distribution, etc c2011.
300 ## - PHYSICAL DESCRIPTION
Extent xx, 494p. :
Other physical details ills., figs, charts ;
Dimensions 25 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references(p. 469-477) and index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Industrial management.
655 #7 - INDEX TERM--GENRE/FORM
Genre/form data or focus term Llibres electrònics
Source of term thub
776 08 - ADDITIONAL PHYSICAL FORM ENTRY
International Standard Book Number 9781119978503
776 08 - ADDITIONAL PHYSICAL FORM ENTRY
International Standard Book Number 1119978505
776 08 - ADDITIONAL PHYSICAL FORM ENTRY
International Standard Book Number 9780470746875
776 08 - ADDITIONAL PHYSICAL FORM ENTRY
International Standard Book Number 0470746874
856 ## - ELECTRONIC LOCATION AND ACCESS
Uniform Resource Identifier <a href="https://onlinelibrary.wiley.com/doi/pdfdirect/10.1002/9781119206606?download=true">https://onlinelibrary.wiley.com/doi/pdfdirect/10.1002/9781119206606?download=true</a>
Link text Click here to download.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type E-Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Date acquired Total Checkouts Full call number Date last seen Price effective from Koha item type
    Dewey Decimal Classification     Green University Library Green University Library 27/01/2026   658.8 Y839m 27/01/2026 27/01/2026 E-Books


Last Updated Oct 16, 2019.
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