TY  - BOOK
AU  - Kotler,Philip
AU  - Keller,Kevin Lane
TI  - Marketing Management: a South Asian Perspective 
SN  - 9788131767160
U1  - 658.8 22
PY  - 2012///
CY  - Upper Saddle River, N.J.
PB  - Prentice Hall
KW  - Marketing
KW  - Management
N1  - Includes bibliographical references and index
ER  -