TY  - BOOK
AU  - Thompson, Arthur A.
TI  - Crafting and Executing Strategy: the Quest for Competitive Advantage 
SN  - 9789339204082
U1  - 658.4012 23
PY  - 2014///
CY  - New Delhi
PB  - McGraw Hill Education
KW  - Strategic planning
KW  - Case studies
N1  - Includes Index
ER  -