TY  - BOOK
AU  - Kahn, Kenneth B. 
TI  - The PDMA Handbook of New Product Development
SN  - 9780470648209 ( Print)
U1  - 658.575 23
PY  - 2013///
CY  - Hoboken, New Jersey
PB  - John Wiley & Sons
KW  - Product management
KW  - United States Handbooks, manuals
KW  - Handbook of new product development
N1  - Includes index
UR  - https://onlinelibrary.wiley.com/doi/pdfdirect/10.1002/9781118466421?download=true
ER  -