TY  - BOOK
AU  - Schmarzo,Bill
TI  - Big data MBA: driving business strategies with data science 
SN  - 9781119181118
U1  - 658.4038 23
PY  - 2016///
CY  - Indianapolis, Indiana
PB  - John Wiley & Sons
KW  - Business intelligence
KW  - Data processing
KW  - Big data
KW  - Business planning
KW  - Statistical methods
KW  - Data mining
N1  - Includes index
UR  - https://onlinelibrary.wiley.com/doi/pdfdirect/10.1002/9781119238881?download=true
ER  -