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1.
Strategic Brand Management : Building, Measuring, and Managing Brand Equity / Kevin Lane Keller. by
Edition: 3rd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi : Pearson, c 2010
Availability: Items available for loan: Green University Library (12)Call number: 658.827 K29s, ... Not available: Green University Library: Checked out (1). Green University Library: In transit (1).

2.
Strategic brand management: building, measuring, and managing brand equity / Kevin Lane Keller, M.G. Parameswaran and Isaac Jacob by
Edition: 3rd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi: Pearson, c2011[2013]
Availability: Items available for loan: Green University Library (3)Call number: 658.827/ K29s, ... Items available for reference: Green University Library: Not For Laon (1)Call number: 658.827/ K29s.
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Last Updated Oct 16, 2019.
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