000 | 00672nam a2200217 a 4500 | ||
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001 | 3592 | ||
003 | BD-DhGUBL | ||
005 | 20240905123312.0 | ||
008 | 180322s2008 ii ||||| |||| 00| 0 eng d | ||
020 | _a9788131719770 | ||
040 |
_aBD-DhGUBL _bBD-DhGUBL _cBD-DhGUBL _dBD-DhGUBL |
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082 |
_223 _a658.827 _bK281s |
||
100 | _aKeller, Kevin Lame | ||
245 |
_aStrategic Brand Management : _bBuilding, Measuring, and Managing Brand Equity / _cKevin Lame Keller. |
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250 | _a3rd ed. | ||
260 |
_aNew Delhi : _bPearson, _cc 2008 |
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300 |
_a714 p. : _bills. ; _c22 cm. |
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504 | _aIncludes bibliographical reference and index | ||
650 | _aManagement | ||
942 |
_2ddc _cBK |
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999 |
_c1226 _d1226 |