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005 | 20241226135154.0 | ||
008 | 180112s1991 njua b 001 0 eng d | ||
020 | _a0135634792 | ||
035 | _a(OCoLC)22208886 | ||
035 | _a(OCoLC)ocm22208886 | ||
035 | _a(CStRLIN)NYCG91-B77849 | ||
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082 | 0 | 0 |
_223 _a658.8 _bK8487m |
100 | 1 | _aKotler, Philip | |
245 | 1 | 0 |
_aMarketing Management : _bAnalysis, Planning, Implementation, and Control / _cPhilip Kotler. |
250 | _a7th ed. | ||
260 |
_aEnglewood Cliffs, N.J. : _bPrentice-Hall, _cc 1991. |
||
300 |
_axxvi, 756 p. : _bill. ; _c29 cm. |
||
504 | _aIncludes bibliographical references and indexes. | ||
650 | 0 |
_aMarketing _xManagement |
|
942 |
_2ddc _cBK |
||
999 |
_c2455 _d2455 |