000 01111nam a2200325 a 4500
001 28
003 BD-DhGUBL
005 20180322111332.0
008 270716s1996 enka b 001 0 eng
010 _a 96019556
020 _a0077092627 (pbk : alk. paper)
040 _aDLC
_cBD-DhGUBL
_dDLC
050 0 0 _aHF5415
_b.P234 1996
082 0 0 _a658.8
_220
100 1 _aPalmer, Adrian.
245 1 4 _aThe business and marketing environment /
_cAdrian Palmer and Bob Hartley.
250 _a2nd ed.
260 _aLondon ;
_aNew York :
_bMcGraw-Hill,
_cc1996.
300 _axiii, 340 p. :
_bill. ;
_c25 cm.
504 _aIncludes bibliographical references and indexes.
650 0 _aMarketing.
650 0 _xBBA
650 0 _aExport marketing.
650 0 _aOrganizational effectiveness.
650 0 _aMarketing research.
700 1 _aHartley, Bob.
906 _a7
_bcbc
_corignew
_d1
_eocip
_f19
_gy-gencatlg
942 _2ddc
_cBK
999 _c2564
_d2564