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082 | 0 | 0 |
_223 _a658.84 _bCAI 2002 |
100 | 1 | _aCateora, Philip R. | |
245 | 1 | 0 |
_aInternational Marketing / _cPhilip R. Cateora, and John L. Graham. |
250 | _a11th ed. | ||
260 |
_aNew York : _bIrwin McGraw-Hill, _cc 2002. |
||
300 |
_axxv, 693 p. : _bills. ; _c26 cm. |
||
440 | 4 | _aThe McGraw-Hill/Irwin series in marketing | |
504 | _aIncludes bibliographical references and indexes. | ||
650 | 0 | _aExport marketing | |
650 | 0 | _aInternational business enterprises | |
700 | 1 |
_aGraham, John L. _eJoint author |
|
942 |
_2ddc _cBK |
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999 |
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